Mobile Phones Blog

T-Mobile get called by 3 on their £30 guarantee

July 8th, 2008 by Tom

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3 have called on the Advertising Standards Authority (ASA) to give T-Mobile a telling off over their recent best value for minutes guarantee on a range of £30 monthly tariffs.

T-Mobile quite rightly claim that no other operator bundles more minutes for £30, but 3 can offer more minutes for less money on their £27 Mix & Match tariff, and they want the regulator to intervene. Still, £27 inst £30, so T-Mobile, technically aren’t fibbing.

Apparently, T-Mobile have price-matched against “the other four networks,” which presumably means Vodafone, Virgin Mobile, Orange and O2, conveniently cutting 3 out of the loop.

What is misleading is the implication that no other network offers better minutes-per-pound value, which is 3’s specific beef. When contacted, the ASA stated that they are still looking into the complaint.

This entry was posted on Tuesday, July 8th, 2008 at 9:53 am and is filed under O2, Orange, T-Mobile, Three, Virgin Mobile, Vodafone. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.