Video content for O2 customers

By Editorial Team (Thursday, 5th June 2008)

Customers with O2 are to be offered exclusive video content, as the mobile phone operator announces a partnership with ITV2.

The new service will allow mobile users to download live videos from the Live at indigO2, featuring artists such as Paul Weller, the Charlatans and Scouting for Girls.

Marketing director at O2 UK Sally Cowdry explained: "We're proud to bring customers closer to the music and this innovative partnership with ITV2 underlines our commitment to providing customers with access to the music and artists they love."

Those who want to watch footage from the summer programme through O2 Active are advised to text INDIGO to 2020, while going on to the company's website could allow mobile customers the chance to win tickets.

Earlier in the year, O2 announced another partnership as it revealed it was working with BT to offer consumers an improved mobile broadband access, through a managed access agreement.

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